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	<title>Design News &#187; John Brown Media</title>
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		<title>INHOUSE BRAND ARCHITECTS CREATES OFFICE CONTENT FOR JOHN BROWN MEDIA IN LONDON</title>
		<link>http://designnews.co.za/inhouse-brand-architects-creates-office-content-for-john-brown-media-in-london/</link>
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		<pubDate>Tue, 22 Nov 2016 14:31:28 +0000</pubDate>
		<dc:creator><![CDATA[Design News]]></dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[contemporary offices]]></category>
		<category><![CDATA[Inhouse Brand Architect]]></category>
		<category><![CDATA[Interior Design]]></category>
		<category><![CDATA[John Brown Media]]></category>
		<category><![CDATA[London offices]]></category>

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		<description><![CDATA[Following Inhouse Brand Architects&#8216; successful redesign of John Brown Media’s Cape Town offices, the company’s UK head office then commissioned Inhouse to envisage its newly acquired Shoreditch offices. Inhouse was invited to tender against several UK design firms and was awarded the London project. The Inhouse team included Director of the London project, Lawrence Holmes, Creative Director, Aidan Hart, and Associate Director, Jenine Bruce. They were tasked with designing a stimulating environment that would provide a visual representation of the John Brown Media story. The interior design drives conversation in the workplace through the incorporation of break-away areas into an innovative spatial plan. The result does away with the idea of working in silos; instead it encourages integration among employees through an open-plan interface. Foregoing the company’s traditional corporate colours, teal and yellow, John Brown Media UK opted for a black and white scheme, which became one of the fundamental elements of the interior design. The monochromatic branding and styling unites all four floors of the office. The flooring continues the monochromatic scheme with black vinyl in the break-away areas and carpeting in the open-plan spaces. Pops of colour appear throughout the office in the form of ottomans, poufs and [...]]]></description>
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		<title>John Brown Media&#8217;s new offices, by Inhouse Brand Architects, support the argument that creative people work best in dynamic environments!</title>
		<link>http://designnews.co.za/john-brown-medias-new-offices-by-inhouse-brand-architects-cape-town/</link>
		<comments>http://designnews.co.za/john-brown-medias-new-offices-by-inhouse-brand-architects-cape-town/#comments</comments>
		<pubDate>Fri, 06 Mar 2015 14:17:58 +0000</pubDate>
		<dc:creator><![CDATA[Design News]]></dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Aidan Hart]]></category>
		<category><![CDATA[Architecture]]></category>
		<category><![CDATA[Birds]]></category>
		<category><![CDATA[Branding]]></category>
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		<category><![CDATA[indoor campsite design]]></category>
		<category><![CDATA[Inhouse]]></category>
		<category><![CDATA[Inhouse Brand Architect]]></category>
		<category><![CDATA[Interior Design]]></category>
		<category><![CDATA[Jenine Bruce]]></category>
		<category><![CDATA[John Brown Media]]></category>
		<category><![CDATA[positive effect on staff morale and output]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[re-design]]></category>
		<category><![CDATA[Scandinavian aesthetic]]></category>
		<category><![CDATA[Table Mountain]]></category>
		<category><![CDATA[versatile informal lounge]]></category>

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		<description><![CDATA[Led by Inhouse Brand Architects&#8217; director, Aidan Hart, the re-design of John Brown Media&#8217;s premises aims to increase connectivity among staff members while aligning the physical environment with John Brown’s charged work ethic and creative output. The new space incorporates John Brown’s corporate colour, teal, which is uplifted by vibrant yellow, and expands on the company’s informal bird theme motifs that were in place in the previous offices. A stylish yet lighthearted Scandinavian aesthetic runs throughout. Once past the reception area, the offices open into a shared space that includes an open-plan kitchen with a breakaway dining table and seating. Directly opposite the kitchen and table is a series of three eating pods featuring high-back booth seating in the company’s signature teal. Because of its proximity to the kitchen, the booths have successfully enabled staff to socialise and engage with one another while grabbing a bite to eat. Beyond the kitchen and dining area lies a lounge area or indoor &#8216;campsite&#8217;. The &#8216;campsite&#8217; is kitted out with faux grass, picnic-like seating, timber plant boxes and canary yellow wooden tree-trunks. Brightly hued lounge seating, a cartoon-covered &#8216;bed&#8217; and birdcage light fixtures add delightful visual fodder. The nod to the outside world [...]]]></description>
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