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	<title>Design News &#187; production</title>
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		<title>Stage and Production Agency Formative Takes Centre Stage</title>
		<link>http://designnews.co.za/stage-and-production-agency-formative-takes-centre-stage/</link>
		<comments>http://designnews.co.za/stage-and-production-agency-formative-takes-centre-stage/#comments</comments>
		<pubDate>Tue, 08 Dec 2015 14:00:37 +0000</pubDate>
		<dc:creator><![CDATA[Design News]]></dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[concerts]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Formative]]></category>
		<category><![CDATA[lighting]]></category>
		<category><![CDATA[production]]></category>

		<guid isPermaLink="false">http://designnews.co.za/?p=1155</guid>
		<description><![CDATA[Keeping true to the philosophy that less is more, Gareth Hadden and Grant Orchard are the founders of the stage and production design agency Formative. Based in Cape Town, the duo of Business Director and Creative Director respectively possess decades-worth of experience working on international as well as local television, stage and live event productions. One such production includes the recent Cassper Nyovest &#8220;Fill Up the Dome” concert, which saw over 20,000 concert-goers basking in the glow of not only a first in South African music history but also a demonstration in polished stage design. By integrating cutting edge design and technology, the team at Formative are able to create productions that skilfully deploy fewer resources to create maximum impact. “For example,” explains Creative Director Orchard: “A stage design may include over 100 individual lights but it’s not about having them all on at the same; that would just give away too much too soon.” This, believes Orchard, is what positions Formative as not only the leader in their field but currently the only agency in South Africa to offer stage and scenic design, lighting design, video and projection design, as well as 3D spatial rendering as part of its in-house services. “Our concepts orchestrate scenic, lighting, video and motion graphics into a singular vision,” adds Orchard, and it is exactly [...]]]></description>
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