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	<title>Design News &#187; Heart and Stroke Foundation South Africa</title>
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		<title>A GUINNESS WORLD RECORDS™ ATTEMPT TO KICK-START  A GROUND-BREAKING CAMPAIGN</title>
		<link>https://designnews.co.za/a-guinness-world-records-attempt-to-kick-start-a-ground-breaking-campaign/</link>
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		<pubDate>Thu, 25 Feb 2021 15:11:51 +0000</pubDate>
		<dc:creator><![CDATA[Design News]]></dc:creator>
				<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Fast Heroes]]></category>
		<category><![CDATA[Guinness World Records]]></category>
		<category><![CDATA[Heart and Stroke Foundation South Africa]]></category>
		<category><![CDATA[Medtronic]]></category>
		<category><![CDATA[Stroke]]></category>
		<category><![CDATA[Stroke Awareness]]></category>
		<category><![CDATA[Symptoms]]></category>
		<category><![CDATA[World Stroke Organization]]></category>

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		<description><![CDATA[A GUINNESS WORLD RECORDS™ attempt is being made to help support the global rollout of a health education campaign.  The ambition is to create the largest online photo album of people wearing superhero masks. FAST Heroes is an award-winning campaign, aimed at children between the ages of 5 and 9, that uses a superhero theme to improve recognition of the signs of stroke, as well as the need for speedy action.  The campaign leverages children’s amazing enthusiasm for learning and sharing, encouraging the spread of knowledge to the rest of their family, particularly to their grandparents. The record attempt is being used to drive interest, engagement, and participation in the campaign.  Families are being invited to visit the campaign virtual photo booth to take or upload photos of themselves wearing a superhero mask.  Each person can submit multiple photos, as long as each image is distinct. The FAST Heroes campaign has a Grand Mission, to recruit a million children from across the world to learn about stroke and help save their Grandparents. The educational resources are fun, engaging, and interactive, teaching youngsters about empathy and love, as well as providing practical life-saving skills. Sheila Martins, Neurology Professor, and President-elect of [...]]]></description>
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