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	<title>Design News &#187; Striped Horse craft beer</title>
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		<title>Haldane Martin designs new interior for Striped Horse craft beer</title>
		<link>https://designnews.co.za/haldane-martin-designs-new-interior-for-striped-horse-craft-beer-cape-town/</link>
		<comments>https://designnews.co.za/haldane-martin-designs-new-interior-for-striped-horse-craft-beer-cape-town/#comments</comments>
		<pubDate>Mon, 04 May 2015 13:37:29 +0000</pubDate>
		<dc:creator><![CDATA[Design News]]></dc:creator>
				<category><![CDATA[Décor]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[craft beer in cape town]]></category>
		<category><![CDATA[design company cape town]]></category>
		<category><![CDATA[design company south africa]]></category>
		<category><![CDATA[haldane martin cape town]]></category>
		<category><![CDATA[haldane martin designs]]></category>
		<category><![CDATA[haldane martin striped horse]]></category>
		<category><![CDATA[Peter Hill Beard]]></category>
		<category><![CDATA[Razzle Dazzle]]></category>
		<category><![CDATA[Southern Guild]]></category>
		<category><![CDATA[Striped Horse]]></category>
		<category><![CDATA[Striped Horse craft beer]]></category>

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		<description><![CDATA[The Haldane Martin design team has created a contemporary new office interior with an African flavour for Striped Horse craft beer. This new-to-the-market brand was launched in late 2014 in pursuit of the perfect blend of African beauty with European tradition. Its flavour and branding are more mature and restrained than most craft beers. Harking to its birthplace and bold identity, the brand tells the African tale of how the zebra got its stripes, with the black and white of the packaging naturally referring to the zebra while the yellow and burnt orange reference the African vista. To coincide with the launch of their first beers, a lager and a pilsener, the founder of Striped Horse, Grant Rushmere (also brand guru of Bos Ice Tea) commissioned Haldane Martin to design its 50m2 offices in The Hudson in Cape Town’s upmarket De Waterkant area. The HQ would also serve as a show bar, with a space to meet clients and sample beers in a relaxed atmosphere, while showcasing the product and embodying the brand’s three-dimensional iconography. In order to fully capture the essence of the Striped Horse brand, Haldane Martin’s design team drew on a number of fitting design references to [...]]]></description>
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