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Amanda Laird Cherry Spring Summer 2018


Amanda Laird Cherry’s Summer 2018 collection embodies the sense of nostalgia felt by Amanda when she is near the ocean; “Swimming in the sea and floating on my back just beyond the break, looking up at the sky and experiencing the changes and repeated pattern of the rhythms of the waves…”


This feeling shines through in the serenity of the colour palette, which comprises of naturals, whites, black, navy, as well as shades of green and blue. This vividness is highlighted by the sweeping texture in A.L.C’s signature print. A.L.C wanted there to be visible movement as the garments are worn and lived in. A.L.C have predominantly used linens, cottons and rayons, with the addition of Shweshwe, checks, stripes, chambrays and dobby cottons.


The garment details are minimal, considered and functional. The silhouettes are expressive, soft and voluminous, and the styling is layered yet retains a level of simplicity and sophistication.

A.L.C is proud to be showcasing their ladieswear Spring Summer 2018 collection at the Durban Fashion Fair. The collection is available at The Space stores nationwide. Support local!

Show Date: Thursday 20 September 2018

Time: 9PM

Venue: Durban ICC #DFF2018

Look 17 - ALC - SDR