Spier announced as official wine partner to the Sunshine Tour
Spier Wine Farm is excited to announce its partnership with the Sunshine Tour as the official wine partner! With this significant collaboration, Spier is set to join in on the South African sporting calendar.
As the exclusive wine sponsor for seven men’s events and two ladies’ events throughout the 2024-2025 tour period, Spier will elevate the experience of both players and golf fans. The Sunshine Tour – a spectacular showcase of talent from Southern Africa and beyond – offers golfers the chance to rise through the ranks and shine on a global stage. Spier’s selection of premium wines, including their acclaimed, multi-award-winning Creative Block blends, will be front and centre, offering an unmatched experience to attendees.
“We admire how the Sunshine Tour has brought out the best in local talent – and it’s a privilege to be in the game, and on the international stage too, as a wine partner. As we pour our award-winning wines, golf fans will experience the exceptional quality and craftsmanship that Spier represents,” said Frans Smit, Managing Director for Spier Wine Farm.
The Sunshine Tour, known for its legacy of producing world-class golfers, will see Spier wines flowing at some of the most anticipated events, including the Joburg Open, Investec South African Open, Cape Town Open, and more. Fans can look forward to exciting initiatives, including a chance to win Spier wines and farm goods, and enjoy unique moments where pro golfers will step into the shoes of our talented winemakers.
Art and wine will intertwine as attendees can watch as a guest artist from the Spier Arts Trust paints the largest ‘Creative Block’ live on one of the greens. “Get ready to celebrate the spirit of golf and the artistry of winemaking together. With Spier and the Sunshine Tour, we’re driving goodness home!” says Frans Smit.
Follow Spier’s journey and stay updated on all the exciting developments by connecting with us on social media – @spierwinefarm and #SpierSunshineTour
/Ends
ABOUT SPIER
Established in 1692, Spier is one of South Africa’s oldest and most celebrated family-owned working wine farms. Across all its areas of its involvement, from land to community, and art to entrepreneurship, the business employs a long-term, intentional, regenerative model. This connected, collaborative and systemic approach is part of Spier’s DNA.
The Spier label has become a symbol for top terroir-driven wines, and the winery produces multiple ranges of award-winning wines. Spier has twice been named South African Producer of the Year by the International Wine & Spirit Competition.
Spier’s excellence in winemaking is matched by its love of growing and making good food. Most of what you’ll eat or buy on the farm – at The Picnickery, in the Hotel Restaurant and at Vadas Smokehouse & Bakery – is homegrown or sourced nearby.
Art, like food and wine, is best shared, which is why Spier is such an enthusiastic supporter of African artists and their creations. The Spier Art Collection, housed throughout the farm and at the Spier Hotel – itself a haven of tranquility and relaxation – is one of the largest collections of contemporary South African art in the country.
Pioneering environmental and social initiatives have added to Spier’s reputation for doing things differently. Spier’s Growing for Good initiatives, which aim to make a long-lasting positive impact empower communities to make positive social and environmental change.
Spier is a WWF Conservation Champion and a member of the Wine Industry Ethical Trade Associations (WIETA). Spier is FSSC 22000 and organically certified and vegan friendly. The Hotel is Fair Trade Tourism accredited. The business aims to reach a net zero-aligned carbon footprint by 2030.
